Editorial

10PM Fashion Launches in Medellin

 

Stephanie, Sandra, and Claudia rocking the statement necklaces on the red carpet.

Stephanie, Sandra, and Claudia rocking the statement necklaces on the red carpet.

The idea of 10PM Fashion was born in Medellin so Stephanie decided to officially launch it there. 10PM jewelry was the main attraction, but she also had a lot of other goodies on hand. This is the Straight Take and I’m a guest writer for 10PM Fashion. I attended the 10PM Fashion event and this is my take on the event!

10PM Fashion Cupcakes at Sinko Bar

10PM Fashion Cupcakes at Sinko Bar

The fashion event took place at Sinko Bar, a trendy lounge located in the hills of South Medellin with great vista views of the city. In attendance were celebrities ranging from TV hostess Vivi Osorio to an Internet sensation fitness instructor Marcela Rivas in addition to boutique owners and buyers from Exito. The guest of honor was Stephanie who wore a flowing white dress and the Oligarch Coin Statement Necklace. Andres Garzon, a renowned makeup artist and close friend of Stephanie’s, was the Master of Ceremonies. Statement Necklaces were the center piece of the night. Guests loved the big pieces that had dangling coins and fringe.

One of the interesting observations I had about Medellin was that the women are trendy; they enjoy wearing fashion forward accessories and clothing and they dress well. However, I noticed that some of the trends women wore might be considered dated by US or European standards. This is because a lot of fashion forward accessories and clothing are difficult to import directly into Colombia. Whether it’s Customs placing holds on shipments or the overall cost to import fashion goods to Colombia, it can be difficult to see new trends there unless a local travels outside of Colombia buys the trends in a fashion hub and then brings it back.

Paula and Mariana Looking at the Faux Septums

Paula and Mariana Looking at the Faux Septums

I mention all of this because one of the hot trends in the US right now is faux septums. You know, the little nose rings you might see on tribal women from India. Attendees were fascinated by this little piece of metal and were somewhat skeptical about its popularity (how do you wear it, do you need to pierce your nose, are celebrities in the US really wearing it, etc.). There’s a great roundup post at the blog Fashion Tag if you want to see what it looks like on various people. Needless to say, faux septums were a curiosity to the paisa.

The event was a success: great company, great food, and amazing designs. I look forward to the next event.

-The Straight Take

Claudia, Estefania, Marcela, and Stephanie at the 10PM Fashion Event

Claudia, Estefania, Marcela, and Stephanie at the 10PM Fashion Event

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